Let Us Help You Grow Your Brand on QVCOASM partners with QVC merchandising and QVC TV sales to create selling strategies and placement of your product for maximized exposure of the brand. Below are some of the services we offer to help your brand become a QVC success story.
1. Is Your Product Right For QVC
Let us help you evaluate if your product has the key elements for success on QVC. We’re always on the hunt for new and unique products to offer to QVC. Our team of merchandising experts will closely work with you to develop your product line’s optimal positioning, product configuration, and price point.
2. Presentation of Your Product to QVC Merchandising
While product will always be king, a successful partnership with QVC is dependent on having a support team that knows how to present your product to the buyer that will best serve your product. We partner with QVC merchandising to develop a winning business strategy to maximize your brand equity.
3. Manage Your Product Through The QVC Sales Funnel
After getting a green light from merchandising our team will guide you through the steps for a successful QVC launch:
* Securing Purchase Order
* Maneuvering through the Quality Assurance Process
* Partnering with QVC Merchandising and QVC TV Sales to Create A Winning Strategy for the On-Air Sales Presentation
* Securing and Training an Appropriate Guest
4. Create a Strategy to Maximize “On–Air" Sales Presentation
In an effort to maximize the “On-Air” sell presentation our team will create a blueprint for success:
* Unique Selling Propositions
* Key Demonstrations
* Video and Graphic Support
* Props
* Sell Table
* Life Style Shots or Presentation
* QVC Host Meetings
5. Maximize Future QVC Sales
We partner with you to insure you continue to have brand equity through QVC exposure. We partner with QVC merchandising, QVC TV Sales to insure positioning of your product is always fresh and on trend.
1. Is Your Product Right For QVC
Let us help you evaluate if your product has the key elements for success on QVC. We’re always on the hunt for new and unique products to offer to QVC. Our team of merchandising experts will closely work with you to develop your product line’s optimal positioning, product configuration, and price point.
2. Presentation of Your Product to QVC Merchandising
While product will always be king, a successful partnership with QVC is dependent on having a support team that knows how to present your product to the buyer that will best serve your product. We partner with QVC merchandising to develop a winning business strategy to maximize your brand equity.
3. Manage Your Product Through The QVC Sales Funnel
After getting a green light from merchandising our team will guide you through the steps for a successful QVC launch:
* Securing Purchase Order
* Maneuvering through the Quality Assurance Process
* Partnering with QVC Merchandising and QVC TV Sales to Create A Winning Strategy for the On-Air Sales Presentation
* Securing and Training an Appropriate Guest
4. Create a Strategy to Maximize “On–Air" Sales Presentation
In an effort to maximize the “On-Air” sell presentation our team will create a blueprint for success:
* Unique Selling Propositions
* Key Demonstrations
* Video and Graphic Support
* Props
* Sell Table
* Life Style Shots or Presentation
* QVC Host Meetings
5. Maximize Future QVC Sales
We partner with you to insure you continue to have brand equity through QVC exposure. We partner with QVC merchandising, QVC TV Sales to insure positioning of your product is always fresh and on trend.
PLAN
- Review product viability and appropriateness for QVC
- Schedule product presentation with buying team
- Create and review features and benefits of the product
- Assistance with quality assurance (product submission, evaluation explanation)
- Strategize for the on-air presentation and communicate our vision of the sell
- Create meaningful demos that are quick, precise, and stimulating
- B-roll - Facilitate 3rd party production, create a lifestyle video
- Arrive 1-3 hours before the sell to fully prepare
- Set up the sell table, lifestyle the product around the set, practice the demos, etc.
- Work with the Coordinating Producer's & Associate Producer’s to create the best presentation possible for the product
- Monitor sales during presentation
- Communicate sales results to our vendors and guests
- Interpret results and create customized reports via VendorPal, sophisticated software designed specifically for QVC
- Review and evaluate the sell, and strategize improvements for future airings
On-Air Support and Technical Services: Spectrum has a network of talented team members who support Spectrum clients with their broadcasting and on-air experiences. Our team plays an important role in making sure products are setup properly before each live on-air sell and that the on-air guest is ready for their presentation. The on-air support team is educated on all the technical aspects of each product and presentation in order to best serve our vendors and help them achieve the best outcomes possible. They also work behind the scenes to ensure that producers and staff understand the rundown for the product and that details are concerns are addressed as quickly and accurately as possible.In addition to on-air support, the Spectrum team has the skills to design and create unique props for items that require them. This service is available for an additional fee, ask for details.
If you want to sell your products in today’s highly competitive marketplace, you need an experienced manufacturer’s rep group that can work with your team and help place your products. DPG can get you in front of the buyers who are the decision makers for placing new products in their stores! DPG has enlisted the aid of over 350 independent sales reps, all with more than 15 years’ experience calling on particular accounts close to their homes. Most of our reps are former buyers or Sr VP’s at the accounts they call on, and some are sales reps that have called on these accounts forever. Our reps are in their accounts on a weekly basis. There is not a question as to whether your product will get into the correct buyer’s hands. Rather it is a question as to how soon you give us an opportunity to work with your product.
The vast array of services that SI provides for its clients is virtually unlimited. We use our well-established, long-term and successful buyer relationship and proven sales track record with QVC to navigate you and your product through the system, bypassing all the barriers of the uninitiated.
Phase 1 – What we do to get the sale
Review your product line to identify best products for QVC
Help navigate the price negotiations to help QVC get the value they need while helping to ensure your profitability
Coordinate with your team on QVC’s Quality Assurance, Packaging and Transportation Guidelines
Phase 2 – On-Air Support
Develop sales strategy including
Sales blueprint with key selling points and product claims
On-Air Guest selection and training
Develop on-air demonstrations and support video
Strategize with QVC Coordinating Producer and Show Host
No aspect of the path to QVC is unknown to SI, no details are missed. All you need to do is bring your product to us, and together we will Make It Special!
QVC was founded in 1986 by Joseph Segel. Today, QVC is the world’s leading video and ecommerce retailer, offering a curated collection of desirable brands to millions of customers around the globe each day through broadcast, Internet, and mobile sales platforms. Our sales representative QVC works to help you connect with the overall power of QVC, who generated $8.7B in net revenue in 2016, of which $4B was from ecommerce.
In 2016, 58% of ecommerce orders came from mobile platforms. Among mass merchants, the combined QVC Group (which includes QVC and zulily) is ranked as the #3 mobile retailer in the U.S. and is #8 globally, according to the 2017 Internet Retailer Mobile 500.
If you want to sell your products in today’s highly competitive marketplace, you need an experienced manufacturer’s rep group that can work with your team and help place your products. DPG can get you in front of the buyers who are the decision makers for placing new products in their stores! DPG has enlisted the aid of over 350 independent sales reps, all with more than 15 years’ experience calling on particular accounts close to their homes. Most of our reps are former buyers or Sr VP’s at the accounts they call on, and some are sales reps that have called on these accounts forever. Our reps are in their accounts on a weekly basis. There is not a question as to whether your product will get into the correct buyer’s hands. Rather it is a question as to how soon you give us an opportunity to work with your product.
The vast array of services that SI provides for its clients is virtually unlimited. We use our well-established, long-term and successful buyer relationship and proven sales track record with QVC to navigate you and your product through the system, bypassing all the barriers of the uninitiated.
Phase 1 – What we do to get the sale
Review your product line to identify best products for QVC
Help navigate the price negotiations to help QVC get the value they need while helping to ensure your profitability
Coordinate with your team on QVC’s Quality Assurance, Packaging and Transportation Guidelines
Phase 2 – On-Air Support
Develop sales strategy including
Sales blueprint with key selling points and product claims
On-Air Guest selection and training
Develop on-air demonstrations and support video
Strategize with QVC Coordinating Producer and Show Host
No aspect of the path to QVC is unknown to SI, no details are missed. All you need to do is bring your product to us, and together we will Make It Special!
QVC was founded in 1986 by Joseph Segel. Today, QVC is the world’s leading video and ecommerce retailer, offering a curated collection of desirable brands to millions of customers around the globe each day through broadcast, Internet, and mobile sales platforms. Our sales representative QVC works to help you connect with the overall power of QVC, who generated $8.7B in net revenue in 2016, of which $4B was from ecommerce.
In 2016, 58% of ecommerce orders came from mobile platforms. Among mass merchants, the combined QVC Group (which includes QVC and zulily) is ranked as the #3 mobile retailer in the U.S. and is #8 globally, according to the 2017 Internet Retailer Mobile 500.
Vendor Rep ServicesWe are committed to providing the best representation for our vendors and product inventors. We do so by building strategic and successful partnerships between manufacturers and multichannel retailers. Our partnerships get your products into retailers and into the right channels, whether that’s on the shelf, in catalog, online, or on-air. |
Vendor Rep ServicesWe are committed to providing the best representation for our vendors and product inventors. We do so by building strategic and successful partnerships between manufacturers and multichannel retailers. Our partnerships get your products into retailers and into the right channels, whether that’s on the shelf, in catalog, online, or on-air. |